| Journal Paper | Journal Paper Information |
|---|---|
| Name | Rao MUHAMMAD RASHID |
| Co-Authors | Mahrukh Askari, Anita Laila, and Qurat ul Ain Rashid |
| Department | Management Sciences |
| Title OF Paper | ROLE OF UNCERTAINTY AS A MODERATOR ON CONSUMERS’ PURCHASE INTENTIONS TOWARDS ORGANIC FOOD: A COMPARATIVE STUDY |
| Title Of Journal | Journal of Marketing Strategies |
| Paper Type | HEC Recognized Local |
| Impact Factor | |
| Start Date | 2022-01-30 |
| Pages | 100-119 |
| Issue No | 1 |
| Volume No | 4 |
| DOI | https://coralpublications.org/index.php/jms/article/view/140 |
| Paper Status | Published |