| Journal Paper | Journal Paper Information |
|---|---|
| Name | Shaista Kamal Khan |
| Co-Authors | Hina Fatima, Syed Waqas Hussain |
| Department | Business Studies |
| Title OF Paper | How Consumers' Skepticism is Derived from Deceptive Advertisements |
| Title Of Journal | International Journal of Experiential Learning & Case Studies |
| Paper Type | International Peer Reviewed |
| Impact Factor | |
| Start Date | 2020-12-30 |
| Pages | 265 |
| Issue No | 2 |
| Volume No | 2 |
| DOI | http://jmsnew.iobmresearch.com/index.php/ijelcs/article/view/106 |
| Paper Status | Published |