| Journal Paper | Journal Paper Information |
|---|---|
| Name | Dr Rizwana Bashir |
| Co-Authors | |
| Department | Management Sciences |
| Title OF Paper | Strong Product vs. Strong Brand |
| Title Of Journal | Pakistan Journal of Social Issues, University of Gujrat. |
| Paper Type | HEC Recognized Local |
| Impact Factor | |
| Start Date | 2012-06-30 |
| Pages | |
| Issue No | 1 |
| Volume No | 3 |
| DOI | |
| Paper Status | Published |