| Journal Paper | Journal Paper Information |
|---|---|
| Name | Hadiqa Riaz |
| Co-Authors | Hassaan Ahmed, Dr. Saima Akhtar |
| Department | |
| Title OF Paper | The Role of Social Media Marketing on Building Brand Equity (An Insight of Fast Food Industry of Pakistan) |
| Title Of Journal | International Journal of English Literature and Social Sciences ( |
| Paper Type | International Peer Reviewed |
| Impact Factor | |
| Start Date | 2019-04-01 |
| Pages | 388-395 |
| Issue No | 2 |
| Volume No | 4 |
| DOI | 10.22161/ijels.4.2.30 |
| Paper Status | Published |