| Journal Paper | Journal Paper Information |
|---|---|
| Name | Nida Kamal |
| Co-Authors | Uzma Noor & Sajeela Rabbani |
| Department | Business Studies |
| Title OF Paper | Discovering the Mediating Role of Electronic-Word of Mouth between Consumers’ Attitude and Purchase behaviors |
| Title Of Journal | City University Research Journal |
| Paper Type | HEC Recognized Local |
| Impact Factor | |
| Start Date | 2021-09-30 |
| Pages | 487-511 |
| Issue No | 3 |
| Volume No | 11 |
| DOI | www |
| Paper Status | Published |