Journal Paper Journal Paper Information
Name Sabahat Afsheen
Co-Authors Dr. Abida Eijaz
Department
Title OF Paper What makes an educational advertisement campaign successful: A case study of Zara ‎Sochiye‎
Title Of Journal Journal of Media Studies
Paper Type HEC Recognized Local
Impact Factor
Start Date 2017-07-01
Pages 61-88
Issue No 2
Volume No 32
DOI
Paper Status Published