| Journal Paper | Journal Paper Information |
|---|---|
| Name | Safeena Yaseen, Ibtesam Mazahir |
| Co-Authors | Ibtesam Mazahir |
| Department | Media Studies |
| Title OF Paper | Empirical Evidence of Factors Affecting Attitude towards the Advertising of Socially Sensitive Products in Digital Media. |
| Title Of Journal | Media Education (Mediaobrazovanie) |
| Paper Type | HEC Recognized Local |
| Impact Factor | |
| Start Date | 2020-12-31 |
| Pages | 764-773. |
| Issue No | 4 |
| Volume No | 60 |
| DOI | www |
| Paper Status | Published |