| Journal Paper | Journal Paper Information |
|---|---|
| Name | Mubashir Ali Khan |
| Co-Authors | |
| Department | Business Studies |
| Title OF Paper | ROLE OF PRODUCT KNOWLEDGE AND PRODUCT INVOLVEMENT IN DETERMINING INVESTMENT INTENTIONS OF INDIVIDUAL INVESTORS IN PAKISTAN |
| Title Of Journal | International Journal of Management |
| Paper Type | HEC Recognized Local |
| Impact Factor | |
| Start Date | 2020-11-12 |
| Pages | 454-467 |
| Issue No | 11 |
| Volume No | 11 |
| DOI | www |
| Paper Status | Published |