| Journal Paper | Journal Paper Information |
|---|---|
| Name | Qazi Mohammed Ahmed |
| Co-Authors | Muhammad Mustafa Raziq |
| Department | Management Sciences |
| Title OF Paper | The Social Media Advertising Model (SMAM): A Theoretical Framework |
| Title Of Journal | Journal of Managerial Sciences |
| Paper Type | HEC Recognized Local |
| Impact Factor | |
| Start Date | 2018-06-07 |
| Pages | 117-144 |
| Issue No | 3 |
| Volume No | 11 |
| DOI | http://www.qurtuba.edu.pk/jms/FMM.htm |
| Paper Status | Published |