| Journal Paper | Journal Paper Information |
|---|---|
| Name | Ahmed, Q.M., Nazir, M.A., Osman Sadiq Paracha |
| Co-Authors | Nazir, M.A. and Osman Sadiq Paracha |
| Department | Business Studies |
| Title OF Paper | Exploring the Impact of Remuneration on Advertising Value & Attitudes: A Perspective During the Covid-19 Crises |
| Title Of Journal | International Journal of Marketing Communication and New Media |
| Paper Type | ISI Index With Impact Factor |
| Impact Factor | 0.3 |
| Start Date | 2022-12-15 |
| Pages | 118-137 |
| Issue No | 19 |
| Volume No | 10 |
| DOI | https://doi.org/10.54663/2182-9306.2022.v10.n19.118-137 |
| Paper Status | Published |