Journal Paper Journal Paper Information
Name Hina Sharif
Co-Authors S S Sheik, I Zaighum
Department Humanities and Social Sciences
Title OF Paper Reasons of brand switching and preference in prescription medicines: A comparison between physicians and pharmacists of Karachi
Title Of Journal The Pharma Innovation
Paper Type International Peer Reviewed
Impact Factor
Start Date 2016-07-01
Pages
Issue No
Volume No
DOI https://www.thepharmajournal.com/archives/2016/vol5issue7/PartB/5-6-7-106.pdf
Paper Status Published