| Journal Paper | Journal Paper Information |
|---|---|
| Name | Mehreen Fatima |
| Co-Authors | Muhammad Usman |
| Department | Business Studies |
| Title OF Paper | THE ROLE OF DIGITAL MEDIA MARKETING IN PROMOTING SUSTAINABLE CONSUMPTION: A SYSTEMATIC REVIEW |
| Title Of Journal | Journal of Contemporary Studies |
| Paper Type | HEC Recognized Local |
| Impact Factor | |
| Start Date | 2024-12-26 |
| Pages | 37-57 |
| Issue No | 13 |
| Volume No | 1 |
| DOI | https://jcs.ndu.edu.pk/site/article/view/324 |
| Paper Status | Published |